The Power of Who Over How: Why Hiring the Right People is the Key to Business Growth

Illustration related to business strategy, consulting, and growth

In many organizations, there is a deep-rooted belief that the manager must know how to solve every problem. This mindset creates an environment where the manager controls most processes, makes all the key decisions, and even implements many of them personally. As a result, the business becomes overly dependent on the manager, hindering its ability to grow and adapt.

This managerial style, though often unintentional, leads to stagnation, demotivation, and a lack of creativity within teams. Instead of fostering a culture of initiative, managers become the sole decision-makers, and employees transform into mere executors of their vision. In the modern business landscape, where agility, innovation, and rapid decision-making are critical to success, this approach is outdated and counterproductive.

The Problem: A Company of One Manager

At its core, the problem arises from a management approach that prioritizes “how” to solve problems over “who” will solve them. This mindset may come from a place of good intentions—managers often want to ensure that things are done correctly. However, this micromanagement style creates several key issues:

  1. Bottlenecked Growth
    When the manager is the only one making decisions and solving problems, they become a bottleneck. Every issue, decision, or new idea must flow through them. As the company grows, this becomes unsustainable. The manager’s time and attention are finite, and the company’s capacity to scale is limited by their ability to manage everything.
  2. Unmotivated Employees
    When employees are not trusted with responsibility or decision-making, they lose motivation. They become executors of someone else’s will, rather than active participants in the company’s success. This environment fosters passivity, rather than the initiative and ownership that drive innovation and progress.
  3. A Lack of Innovation
    Companies with a top-down, “how to” management approach often suffer from a lack of creativity. Employees are not encouraged to think for themselves, take risks, or come up with new ideas. The company misses out on the diverse perspectives and creative problem-solving that comes from empowering a team to take ownership of their roles.
  4. Stagnant Culture
    Over time, companies with this managerial style attract employees who are comfortable being told what to do. This leads to a workforce that lacks initiative and ambition, further reinforcing the manager’s belief that they must control everything.

The Solution: Hire the Right “Who”

The solution to this problem is a mindset shift for managers—from focusing on how to solve problems, to focusing on who will solve them. Instead of being the one to implement every process, the manager’s primary responsibility should be finding and hiring professionals who can take ownership of their areas of expertise. This shift allows the company to grow beyond the manager’s personal capacity, creating a team that drives the business forward.

  1. Empowering Professional Personnel
    The most important asset in any company is its people. A manager’s success depends not on how well they can do everything themselves, but on how effectively they can build and lead a team of professionals. Hiring the right people who are skilled, motivated, and aligned with the company’s mission is the first step to creating a self-sustaining, scalable business.
  2. Trusting Your Team
    Managers need to learn to let go and trust their teams. When you hire professionals with the right expertise, they don’t need to be micromanaged—they need the space to innovate and make decisions. By trusting your team, you create a culture where employees feel empowered and responsible for their work, which in turn drives creativity and productivity.
  3. Fostering a Culture of Initiative
    One of the most valuable things a manager can do is create a culture where employees are encouraged to take initiative. This means giving them the freedom to make decisions, solve problems, and come up with new ideas. When employees feel trusted and empowered, they are more likely to take ownership of their roles and contribute to the company’s success.
  4. The Manager as a Facilitator, Not a Controller
    Modern managers should act as facilitators, not controllers. Their role is to create an environment where their team can succeed. This includes providing resources, removing obstacles, and offering guidance when needed. However, the manager’s focus should be on empowering their team to take responsibility, not controlling every detail.

New Trends: Adapting to the Modern Business Environment

In today’s fast-paced and ever-evolving business world, the importance of hiring the right people and empowering teams is more critical than ever. Several modern trends align with this approach:

  1. Remote Work and Distributed Teams
    The rise of remote work means that micromanagement is even less feasible. Managers can no longer physically oversee every task their employees are doing. Instead, they must trust their teams to manage their own work, which makes hiring self-motivated, responsible individuals even more important.
  2. Agile Management
    The agile methodology, which has become popular in tech and other industries, emphasizes cross-functional teams, iterative development, and shared responsibility. In an agile environment, managers focus on removing obstacles and empowering teams to make decisions quickly and independently.
  3. Focus on Innovation
    In industries driven by innovation, companies that rely on top-down control are often left behind. Innovation requires experimentation, risk-taking, and a diversity of ideas—all of which are fostered by a team-based approach where professionals are trusted to take the lead in their areas of expertise.
  4. Employee Retention and Engagement
    Studies show that employees who are empowered to take initiative and feel trusted by their managers are more engaged and loyal. In contrast, environments where managers control every decision lead to high turnover and disengagement.

The Future Belongs to Empowered Teams

The future of successful companies lies in their ability to build empowered, autonomous teams led by managers who understand the value of the who over the how. The most effective managers are those who focus on hiring professionals they can trust to handle the challenges and opportunities in their business. By shifting from control to facilitation, companies unlock their potential for growth, creativity, and long-term success.

If you’re a manager or business owner, take a step back and ask yourself: Are you focusing on solving every problem yourself, or are you building a team of experts who can handle it for you? The future of your company depends on this crucial shift.